Inter-Africa Dental (Pty) Ltd. was founded in August 1989. From the small beginnings (with only one sales representative), the company has grown phenomenally in size and stature. We now have a staff compliment of 50 employees witch includes sales, technical, pharmaceutical and administrative personal.
It is interesting to note that Inter-Africa Dental is serving more then 90% of the approximately 3000 South African dentists and dentists in neighbouring countries. (Namibia, Botswana, Zimbabwe and Mozambique)
Geographically, South Africa is large and widespread and marketing has to be a multi-pronged approach. Inter-Africa reaches it's clients by means of 11 sales representatives throughout the country, telesales staff, mail shots (direct mail), articles in magazines, professional journals, trade exhibitions and the Internet.
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